Fulfillment Not Promises.
Crime is often said to be at the forefront of business developments (as in the case of online payment systems) but I wasn't expecting to find marketing insights in Michael Mann's Miami Vice. Amidst the terrific camera work, the laughable love scenes and a surprisingly turgid narrative, he managed to put the following line into the mouth of a major drug dealer.
"I don't pay for a service I pay for results."
Service may be your great differentiator, but results are even more effective.
posted by john dodds @ 1:52 AM
2 Comments:
"Don't give me excuses, give me results." -- the lead penguin to an underling in Madagascar.
"Remember the rules of politics. The ballots don't make the results. The counters make the results." -- (paraphrasing) Boss Tweed in "Gangs of New York"
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